7th Period PSA Know/Need to Know

KNOW

Convincing

Inspiring

Motivational

Funny

Ads but not about buying anything

Facts and information - Logical appeals

Persuade

Voice Overs

NEED TO KNOW

Proficient

audio/video elements

annunciation

orientation

pertinent

criteria

repeating images for no dramatic purpose

gave audience

life lessons

video edits match music

over reliance on emotional appeals

high level audience engagement

no illegal music

6th Period Know/Need to Know

KNOW

Facts - Logical Appeals

Website or number

Helping People

Voice over

Clip timing fast

About 30 seconds

NEED TO KNOW

Synthesize

is there a time limit

criteria

vague

sparingly

annunciation

over reliance

fallacies

proficient

illegal music/legal music

emotional appeals

establish

convey

5th Period Know/Need to Know

KNOW

Voice overs

Dialogue

Persuasive

Short

Goals

Reasons

Public Service Announcement

Information - Logical Appeals, Logos

NEED TO KNOW

What kind of special effects?

Time Limit

Synthesis

Group work out of school?

Pertinent

Can we go outside?

Illegal Music? Copyright?

Can we hire actors?

What do we do it over?

scene changes

2nd Period Know/Need to Know

What we already know -

Voice overs

Emotional Appeals

Claim

Limited Time

Plays at the same time as commercials but it’s not a commercial

Logical Appeals

Public Service Announcement

They are not selling a product

Need to Know -

Rigorous

Illegal Music

Synthesis

Build Bridges vs. Building Walls (Ethical Appeals)

Position (Claim)

Proficient

Video Rhythm

Total Run Time

Special Effects

4th Period Know/Need to Know

Know -

Informational/Facts - Supporting the claim with logical appeals

Voice overs

Promoting Good Cause

Short Length

Public Service Announcement

Persuasive

Not a Commercial/Not selling you something

Video

Very Creative

Claim

NEED TO KNOW -

Proficient

How/why  do you convey a life lesson?

Legal Music? Written Permission or Copyright

Pertinent Information

Synthesis

How to give a clear thesis

Build Bridges/not walls

High level of audience engagement

Visual Rhythm

Multimedia

January 27

It's PSA time!

Here are some things you will need this week -

Grading Rubrics are on the side panel

PSA Outline

Group Contract

Contest Packet  As this contest limits your PSA topic, you are not REQUIRED to enter.  Please consider this with your group.

Storyboard

Ad Council Link

Jan 17

Use the "Analyzing an Author's Evidence" handout to analyze Gever Tulley's argument.  On the back of page one, provide examples of logical, ethical and emotional appeals.  On the back of page two, provide examples of logical fallacies.  THIS ASSIGNMENT IS FOR A MAJOR GRADE.  DUE DATE JAN 22.

January 6 - 10

This week we will begin our Persuasive (Rhetoric) Unit.  I love teaching this unit, because it is so practical.  You will learn strategies you can use every day!

Here is a great link to get you started -

Persuasion (Rhetoric)